{"id":32789,"date":"2022-09-07T10:56:24","date_gmt":"2022-09-07T15:56:24","guid":{"rendered":"https:\/\/www.casino.org\/blog\/?p=32789"},"modified":"2023-03-23T08:54:14","modified_gmt":"2023-03-23T13:54:14","slug":"phil-ruffin","status":"publish","type":"post","link":"https:\/\/www.casino.org\/blog\/phil-ruffin\/","title":{"rendered":"Phil Ruffin: Sin City\u2019s Self-Made Casino Mogul"},"content":{"rendered":"\n

Phil Ruffin is one of the most\nsuccessful self-made men in Las Vegas. Not only does he have a net worth of\naround $2 billion<\/strong>, but he also owns some of the most iconic casinos on the Las\nVegas strip. <\/p>\n\n\n\n

His casinos, which include Circus\nCircus and Treasure Island, bring in hundreds of millions of dollars every\nyear. <\/p>\n\n\n\n

But despite all this money, and the\nfact he is nearing his nineties, Ruffin still comes into work at 5 A.M \u2026<\/strong>\nto check customer reviews. <\/p>\n\n\n\n

Ruffin isn’t just a hardworking casino\nmogul either. He owns several hotels, has a loving family and can even boast\nthat he almost singlehandedly introduced the state of Kansas to self-service\ngas. <\/p>\n\n\n\n

Add to this an extremely close\nfriendship with former President Donald Trump and you have the makings of an\nunbelievable life story.<\/p>\n\n\n\n

\"Donald
Image: Ethan Miller via Twitter\/KDWNLasVegas<\/em><\/figcaption><\/figure>\n\n\n\n

A story that begins with a working-class\nboy living in Kansas and ends with a self-made billionaire owning some of the\nmost famous hotel-casino complexes in the world. <\/p>\n\n\n\n

Early Life<\/strong><\/h2>\n\n\n\n

Phil Ruffin was born in Texas on March\n14, 1935, the fifth child of Blanche and Roy J. Ruffin. <\/p>\n\n\n\n

However, the lone\nstar state was not his home for long as the Ruffins soon moved to Wichita,\nKansas, where Roy made his living as a grocery store owner. <\/p>\n\n\n\n

In Wichita a young Phil Ruffin made a name for himself as a wrestler, winning a national championship at high school. <\/p>\n\n\n\n

He was awarded a full scholarship to Washburn University but decided to transfer to Wichita State University where he majored in business. <\/p>\n\n\n\n

However, Ruffin never graduated. He dropped\nout after three years of college education<\/strong>, with the goal of focusing on\nbusiness<\/strong> in the real world. <\/p>\n\n\n\n

Ruffin began by selling burgers, a job\nwhich eventually earned him enough money to make his first real venture;\nlaunching one of Kansas\u2019s first self-service gas stations. <\/p>\n\n\n\n

The station was an enormous success and\nRuffin started to expand, owning 60 stations-come-convenience stores by 1972<\/strong>.<\/p>\n\n\n\n

Again, Ruffin used\nthe profits from his successful business to invest in a new one. This time he\nentered the hotel industry, building a Marriott in Wichita during 1987<\/strong>. <\/p>\n\n\n\n

As with all of Ruffin\u2019s businesses\nthis hotel quickly became known for its fantastic service.<\/p>\n\n\n\n

In 1994, Ruffin\ndecided to once again grow his empire. He leased all his convenience stores and used the\nmoney to enter the casino business<\/strong>, a brave decision that would earn him\nbillions.<\/p>\n\n\n\n

The Making Of A Mogul<\/strong><\/h2>\n\n\n\n

In 1995 Phil Ruffin broke into the casino\nbusiness by buying the Crystal Palace resort in the Bahamas<\/strong>. He made\nthis decision after noticing that tourist numbers to the island were reaching\nall-time highs. <\/p>\n\n\n\n

Ruffin himself would later call the $80\nmillion deal<\/strong>, which was all the money he had at the time, as the greatest\ngamble of his career<\/strong>. <\/p>\n\n\n\n

Luckily for Ruffin his gamble paid off,\nmoney came in quicker than ever, and he would eventually sell the Crystal\nPalace resort for $150 million<\/strong>. <\/p>\n\n\n\n

This success motivated Ruffin to seek\nan even bigger challenge, so in the late 1990s he set his sights on Sin City.<\/p>\n\n\n\n

The Frontier Hotel and Casino<\/strong> was in a bad way when Ruffin bought it\nin 1998 for $167 million<\/strong>. The building was tired and in need of major\nrefurbishment.<\/p>\n\n\n\n

Members of the Culinary Workers Union had also been on strike for a staggering six and a half years, one of the longest worker\u2019s strikes in U.S. history. <\/p>\n\n\n\n

\"Frontier
Image: UNLV Digital Collections<\/em><\/figcaption><\/figure>\n\n\n\n

Just before purchasing the Frontier\nRuffin met with the Union\u2019s president John Wilhem and thrashed out a deal in\nonly two and a half hours. The protesters returned to work and Ruffin finished\nhis purchase. <\/p>\n\n\n\n

He quickly spent $20 million<\/strong> on\nrefurbishments which included renaming the complex The New Frontier Hotel and\nCasino. <\/p>\n\n\n\n

Ruffin also fitted the New Frontier\nwith a 10,000 sq. ft. western-style saloon, complete with mechanical\nbull. <\/p>\n\n\n\n

These renovations did the trick; the\nNew Frontier continued to make money until Ruffin sold it in 2007 to El Ad\nProperties for $1.2 billion<\/strong>. <\/p>\n\n\n\n

The New Frontier cost El Ad Properties $36\nmillion per acre<\/strong>, making it the most expensive per acre purchase in the Strip\u2019s\nhistory. <\/p>\n\n\n\n

To compare, when Ruffin bought the Frontier,\nhe paid $4 million per acre<\/strong>. <\/p>\n\n\n\n

Ruffin\u2019s ability to turn struggling\nhotel-casinos around was thanks to his incredible work ethic. <\/p>\n\n\n\n

Throughout his career he has made a\npoint of coming into work at 5 A.M. in order to read customer reviews, a\npractice he explained to Haute Living:<\/p>\n\n\n\n

\u201cI\u2019m a strong believer\nin customer reviews. That\u2019s why I\u2019m here every morning so early. Whatever the\ncustomers are saying, I listen. \u2018Your pool closes too early.\u2019 OK, write that\ndown. \u2018We want bigger TVs.\u2019 Noted.\u201d<\/p>\n\n\n\n

Ruffin would use these business skills\nin his next big venture, the iconic Treasure Island Hotel and Casino<\/strong>,\nwhich he bought in 2009 for $775 million<\/strong>. <\/p>\n\n\n\n

\"Treasure
Image: Wikimedia Commons<\/em><\/figcaption><\/figure>\n\n\n\n

The hotel has had a lot of work done on\nit over previous years including a new paint job that used 6,200 gallons of paint<\/strong>. All this has clearly\npaid off; it\u2019s reported that Treasure Island brings in approximately $400 million in revenue\nevery year<\/strong>. <\/p>\n\n\n\n

In December 2018 Ruffin added to his\nportfolio by purchasing Casino Miami in Florida<\/strong> for an undisclosed\namount. Extensive renovations are planned. <\/p>\n\n\n\n

One year later, Ruffin made the biggest investment of his career, buying the iconic Circus Circus Las Vegas<\/strong> from MGM Resorts International for $825 million<\/a><\/strong>. <\/p>\n\n\n\n

This purchase meant Ruffin instantly doubled both the number of rooms he owns and the number of people he employs on the Strip. <\/p>\n\n\n\n

\"Circus
Image: Wikimedia Commons<\/em><\/figcaption><\/figure>\n\n\n\n

As always Ruffin has planned some renovations for Circus Circus, including the addition of stadium-style gaming, a form of gambling<\/a> that has proven highly popular at Treasure Island.<\/p>\n\n\n\n

To the relief of many Las Vegas foodies Ruffin decided to keep iconic restaurant THE Steak House<\/a>, open. <\/p>\n\n\n\n

Friends In High Places<\/strong><\/h2>\n\n\n\n

Another billionaire who has had many\nbusiness ventures in Las Vegas is former President Donald Trump. <\/p>\n\n\n\n

Ruffin and Trump initially started out\nas competitors, but over the years they have steadily become best friends. <\/p>\n\n\n\n

Ruffin even chose Trump to be his best man when he married Ukrainian supermodel Oleksandra Nikolayenko at Mar-a-Lago in 2008.<\/p>\n\n\n\n

\"Donald
Image: Steve Marcus\/Las Vegas Sun<\/em><\/figcaption><\/figure>\n\n\n\n

Ruffin and Trump have also worked\ntogether, building the Trump International Hotel Las Vegas. This upmarket hotel\nwas built on land near the New Frontier Hotel and Casino.<\/p>\n\n\n\n

The tower was so popular that all 1,282 condo units were reserved three years before\nthe project was actually completed<\/strong>. <\/p>\n\n\n\n

However, many buyers\nstruggled to purchase the condos because of the 2008 economic crash. When the\ntower was finished in 2008 the final cost came to $500 million<\/strong>.<\/p>\n\n\n\n

Donald Trump himself owns a penthouse on the 61st floor and the tower is still recognizable today thanks to the building\u2019s beautiful golden shine which is created by gold-infused exterior glass. <\/p>\n\n\n\n

\"Trump
Image: Wikimedia Commons<\/em><\/figcaption><\/figure>\n\n\n\n

Unsurprisingly, Ruffin has been a big\nsupporter of Trump\u2019s two presidential campaigns. <\/p>\n\n\n\n

He has lent his private jet to Trump on\nmultiple occasions and has donated heavily, including a one-off $1 million\ndonation<\/strong> to the Make America Great Again Political Action Committee,\nalthough this was later refunded. <\/p>\n\n\n\n

Other Businesses<\/strong><\/h2>\n\n\n\n

Aside from hotels and casinos, Ruffin\nhas many other businesses. These include Harper Trucks, the largest\nmanufacturer of hand trucks in the world. <\/p>\n\n\n\n

He also continues to lease his 61\nconvenience stores and has numerous real estate holdings. <\/p>\n\n\n\n

There are currently a lot of rumors<\/a> that Ruffin is trying to convince the Oakland Athletics to move to Las Vegas. <\/p>\n\n\n\n

Sources suggest that the MLB franchise\ncould build a new stadium on the Las Vegas Festival Grounds, an open-air venue\nnear Circus Circus that Ruffin owns. <\/p>\n\n\n\n

Ruffin has reportedly met with the\nteam\u2019s president multiple times although nothing official has been announced.<\/p>\n\n\n\n

Personal Life<\/strong><\/h2>\n\n\n\n

Ruffin has been married multiple times\nand has children by both ex-wife Lynne Ruffin and current wife Oleksandra\nNikolayenko.<\/p>\n\n\n\n

The three children he had with Lynne\nare all adults in their late forties or fifties. <\/p>\n\n\n\n

His daughter\nMichelle Ruffin-Stein is the general manager at the Wichita Marriott Hotel and\none of his sons, Phil Ruffin Jr. runs Harper Trucks. His oldest son Chris\nRuffin is a musician in the Las Vegas area. <\/p>\n\n\n\n

The two children Ruffin has had with his current wife, supermodel Oleksandra Nikolayenko, are called Richard William Ruffin and Malena Ruffin. Richard is 12 and Malena is 10. <\/p>\n\n\n\n

\"Phil
Image: Las Vegas Sun<\/em><\/figcaption><\/figure>\n\n\n\n

Ruffin has multiple homes but perhaps\nthe most impressive is Primm Ranch, a 15,000 sq. ft. mansion with 10 bedrooms,\na 5,000-bottle wine cellar and a casino room. <\/p>\n\n\n\n

The property has 10 acres of its own\nland including waterfalls, pools, and caves. <\/p>\n\n\n\n

The ranch also includes a 3,000 sq. ft.\ndetached guest house and an underground, soundproof shooting range. <\/p>\n\n\n\n

Ruffin bought the\nproperty for $6.7 million<\/strong>, a lot less than the market value of $14.5\nmillion<\/strong>. <\/p>\n\n\n\n

It seems that even in his private life, Phil Ruffin cannot help but make fantastic deals.<\/p>\n\n\n\n

Lead image: Forbes<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

Phil Ruffin is one of the most successful self-made men in Las Vegas. 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