Three Card Monte<\/a>) or read someone\u2019s minds (with a classic but easy mentalism feat) but these additional tricks were never for sale.<\/p>\n\n\n\nInstead, they were included in a package that I\nwould collate at the end of the pitch.<\/p>\n\n\n\n
After demonstrating the cards, I would introduce\na large box that looked like a jumbo deck of playing cards and into that box I\nwould place the (ordinary sized) cards I had just performed with and then I would toss in the Monte trick and\nthe Mind Reading trick as \u201cbonuses\u201d before closing the box and placing several\nidentical jumbo boxes on the table.<\/p>\n\n\n\n
Only once I added all of that \u201cvalue\u201d did I tell\nthem the price.<\/p>\n\n\n\n
While this was truly effective, it had a fatal\nflaw because the pitch was over and the product was still in my hands.<\/p>\n\n\n\n
People could (and would) still walk away but\nthanks to one of the most powerful subtleties my employer shared with me, sales\nmore than doubled and fewer people left my table without a box of those cards!<\/p>\n\n\n\n
Imagine that – one little \u201ctrick\u201d that doubled\nmy profits, overnight.<\/p>\n\n\n\n
What was it? <\/p>\n\n\n\n
It\u2019s so simple, I still have trouble believing\nit was so damned effective. <\/p>\n\n\n\n
After introducing the boxes and adding the\n\u201cpackage\u201d, I would hand out those boxes instead of placing them on the table\nand would comment on the size and weight and what a fantastic gift this \u201cmagic\nset\u201d would make.<\/p>\n\n\n\n
In fact, I later came up with the idea of\nwrapping several boxes complete with a bow and placing those behind me! <\/p>\n\n\n\n
At the end of my pitch, I would also hand out a\nwrapped box and this served to convince even the most dubious of people to buy!<\/p>\n\n\n\n
Why these little touches work so well, I am not\nqualified to say but they were so effective that I see variations employed\neverywhere from a car showroom to an online app store or a website that seems\nto go on forever without revealing the price of a product but subtly describing\nall the amazing benefits of their product.<\/p>\n","protected":false},"excerpt":{"rendered":"
I\u2019ve mentioned my past flirtation with the art of the pitchman and I remain a big fan of their methods, …<\/p>\n","protected":false},"author":47,"featured_media":33349,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[3644],"tags":[],"acf":[],"yoast_head":"\n
R. Paul Wilson - Psychological Tricks I Learned As A Pitchman<\/title>\n \n \n \n \n \n \n \n \n \n \n \n \n \n\t \n\t \n\t \n \n \n \n \n \n \n \n\t \n\t \n\t \n