{"id":39001,"date":"2024-04-05T04:26:40","date_gmt":"2024-04-05T09:26:40","guid":{"rendered":"https:\/\/www.casino.org\/blog\/?p=39001"},"modified":"2024-04-15T05:51:12","modified_gmt":"2024-04-15T10:51:12","slug":"swifties-per-capita","status":"publish","type":"post","link":"https:\/\/www.casino.org\/blog\/swifties-per-capita\/","title":{"rendered":"US Cities with the Most Swifties Per Capita\u00a0"},"content":{"rendered":"\n<p><em>It\u2019s me, hi, I\u2019m a Swiftie, it\u2019s me!<\/em> With <a href=\"https:\/\/www.businessinsider.com\/taylor-swift-swifties-white-millennial-suburban-democrat-50k-eras-tour-2023-11#:~:text=A%20March%20survey%20from%20decision,53%25%20identify%20as%20Swift%20fans.\" target=\"_blank\" rel=\"noreferrer noopener\">53%<\/a> of Americans identifying as Taylor Swift fans and 4.35 million Eras Tour tickets sold in the US alone, it\u2019s no secret that Swifties are spread throughout the country \u2013 repping their best Eras outfits all while boosting the economy! &nbsp;<\/p>\n\n\n\n<p>In honor of Miss Americana\u2019s highly anticipated album \u201cThe Tortured Poets Department\u201d on April 19<sup>th<\/sup>, we\u2019re celebrating by discovering which cities boast the most Swifties (per capita). We delved into each Era\u2019s Tour cities and their Taylor Swift scene to analyze factors such as stadium attendance, TikTok videos, Google search volumes, Taylor Swift-themed events, and the number of Facebook Taylor Swift group members &#8211; to determine which city is the most \u201cFearless\u201d in their love for Tay Tay.&nbsp;&nbsp;<\/p>\n\n\n\n<p><strong>Key Findings:<\/strong>&nbsp;<\/p>\n\n\n\n<ul>\n<li>Santa Clara crowns itself as the \u2018Swiftie Capital\u2019 with a perfect score of 100\/100&nbsp;<\/li>\n\n\n\n<li>Tampa ranks 2<sup>nd<\/sup> overall (98.7\/100), with Pittsburgh closely behind in 3<sup>rd<\/sup> (66.5\/100)&nbsp;&nbsp;<\/li>\n\n\n\n<li>Including Travis Kelce himself, Kansas City holds the 4<sup>th<\/sup> highest Swiftie density, with a score of 65\/100&nbsp;<\/li>\n\n\n\n<li>Las Vegas ranks last overall, with a &#8220;Blank Space\u201d score of 0\/100&nbsp;<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">&#8220;<strong>&#8230;Ready For It?&#8221; Cities with the most Taylor Swift fans<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/www.casino.org\/blog\/wp-content\/uploads\/US_Swifties_IG.png\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"2557\" src=\"https:\/\/www.casino.org\/blog\/wp-content\/uploads\/US_Swifties_IG.png\" alt=\"\" class=\"wp-image-39112\" srcset=\"https:\/\/www.casino.org\/blog\/wp-content\/uploads\/US_Swifties_IG.png 2000w, https:\/\/www.casino.org\/blog\/wp-content\/uploads\/US_Swifties_IG-1100x1406.png 1100w, https:\/\/www.casino.org\/blog\/wp-content\/uploads\/US_Swifties_IG-480x614.png 480w, https:\/\/www.casino.org\/blog\/wp-content\/uploads\/US_Swifties_IG-840x1074.png 840w, https:\/\/www.casino.org\/blog\/wp-content\/uploads\/US_Swifties_IG-420x537.png 420w\" sizes=\"(max-width: 2000px) 100vw, 2000px\" \/><\/a><\/figure>\n\n\n\n<p>After meticulously analyzing data from coast to coast, <strong>Santa Clara, California<\/strong> wins \u201cThe Great War\u201d and <strong>ranks #1 with a perfect score of 100\/100<\/strong>. This ultimate Swiftie Capital hit an impressive tally of 10.7k TikTok videos recorded from the two shows alone! Not only that, but a whopping 137k total fans attended these shows \u2013 resulting in a 107% population increase considering Santa Clara\u2019s population is only 124.8k! As Taylor says, \u201cDon\u2019t Blame Me\u201d love made us crazy!&nbsp;<\/p>\n\n\n\n<p>Making waves on the East Coast, <strong>Tampa, Florida secures #2 overall in Swiftie capita, with a score of 98.7\/100<\/strong>. The city\u2019s high rank comes as no shock, given the average fan attendance of 68.8k per show and an impressive 24.2k TikTok videos capturing Taylor Swift\u2019s performance. Ahrefs (keyword tracking tool) also reveals a substantial 33.5k Taylor Swift and Tampa-related search volumes, while Facebook showcases 9.7k members in Taylor Swift dedicated Facebook groups. It\u2019s clear that Tampa\u2019s Swiftie community is thriving, and it would\u2019ve been a \u201cCruel Summer\u201d indeed if Taylor missed this Sunshine State city!&nbsp;&nbsp;&nbsp;<\/p>\n\n\n\n<p><em>Steel<\/em>-ing the hearts of thousands in <strong>Pittsburgh, Pennsylvania<\/strong>, Taylor\u2019s home state <strong>claims #3 in our Swifties per capita ranking \u2013 with a solid score of 66.5\/100<\/strong>. Steel City contributed significantly to the Taylor Swift frenzy nationwide, as they racked up the #3 highest Taylor Swift-related search volumes within their city; 51k to be exact! Additionally, 12.8k TikTok posts were created in the hub, with 2.5k fans in Taylor Swift-dedicated Facebook groups. But the celebration doesn\u2019t stop there! Across Facebook and Eventbrite, the city has lined up 10 upcoming Taylor Swift-themed events, including a \u201cTrivia Night: Taylor Swift Edition\u201d and \u201cTaylor Swift Cookie Decorating Class\u201d. They sure know and love their native state star \u201cAll Too Well\u201d. &nbsp;<\/p>\n\n\n\n<p>Wrapping up the top 5, <strong>Kansas City, Missouri secures the #4 position with a score 65\/100<\/strong> &#8211; boasting the #2 highest tally of fans in Taylor Swift dedicated Facebook groups nationwide! Perhaps, including Travis Kelce himself? Meanwhile, <strong>Arlington, Texas claims the #5 spot with 63.5\/100 points<\/strong>, proving its dedication to Taylor\u2019s tunes.&nbsp;<\/p>\n\n\n\n<p>On the flip side, <strong>Las Vegas finds itself at the bottom of the list<\/strong> with a \u201cBlank Space\u201d <strong>score of 0\/100<\/strong>. Despite its sizable population and turnout of 128k for the 2-day Eras Tour concert, only 6.8k TikTok videos were posted \u2013 the lowest in the nation. On top of that, only 992 are recorded to be in Taylor Swift-dedicated Facebook groups, with just 3 Swiftie-themed events coming up. But hey, Vegas fans, just \u201cShake It Off\u201d and don\u2019t let the numbers bring you down!&nbsp;&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong><em>Ladies &amp; gentlemen, will you please stand?<\/em> Here are our honorable mentions<\/strong>&nbsp;<\/h2>\n\n\n\n<p><em>It\u2019s been a long time coming but&#8230;<\/em>these cities have shimmered the highest (nationwide) in each of the factors we used in our index:&nbsp;&nbsp;<\/p>\n\n\n\n<p><strong><span style=\"text-decoration: underline;\">Highest Eras Tour attendance average:<\/span> Pittsburgh, Pennsylvania <\/strong>had the highest average attendance per night, with an impressive 72.5k fans per show.<\/p>\n\n\n\n<p><strong><span style=\"text-decoration: underline;\">Taylor Swift event hub:<\/span><\/strong> Within the same state, <strong>Philadelphia, Pennsylvania <\/strong>hosts the highest number of Taylor Swift-themed events, with a remarkable tally of 42 for the year.&nbsp;<\/p>\n\n\n\n<p><strong><span style=\"text-decoration: underline;\">Taylor Swift Google search hotspot:<\/span><\/strong> <strong>Seattle, Washington<\/strong> emerges as America\u2019s internet fame when it comes to Taylor Swift, as they racked up the highest search volumes on Google \u2013 with a whopping 71.7k searches related to Taylor Swift and their city or stadium. It\u2019s giving &#8220;Sleepless in Seattle&#8221;! &nbsp;<\/p>\n\n\n\n<p><strong><span style=\"text-decoration: underline;\">Highest count of Taylor Swift TikTok videos:<\/span> Minneapolis, Minnesota<\/strong> takes the crown for the highest number of TikTok posts nationwide, rounding up an astounding 44.3k videos.&nbsp;&nbsp;<\/p>\n\n\n\n<p><strong><span style=\"text-decoration: underline;\">Most Swifties in Facebook communities:<\/span> Chicago, Illinois <\/strong>boasts the highest record of fans in Taylor Swift-dedicated Facebook groups, with an impressive 23k Facebook members.&nbsp;&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Conclusion: Swifties are here to stay, &#8220;Forever &amp; Always&#8221; <\/strong>&nbsp;<\/h2>\n\n\n\n<p>\u201cCall It What You Want\u201d America, but the truth is undeniable \u2013 it&#8217;s a \u201cLove Story\u201d when it comes to the Swifties\u2019 unwavering dedication and loyalty. Beyond her record-breaking tours, her influence goes beyond the stadium \u2013 such as social media, hosted events, and more!&nbsp;&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Methodology<\/h2>\n\n\n\n<p>In April 2024, we looked at the 2023 Eras Tour cities as our seed list, then created an index analyzing and weighing a multitude of factors. Please note that we didn\u2019t include the 2024 US Eras Tour dates as the shows haven\u2019t begun to assess their rankings.&nbsp;<\/p>\n\n\n\n<ol start=\"1\">\n<li>Eras Tour Attendance (Pollstar and local news) &#8211; 30%&nbsp;&nbsp;<\/li>\n<\/ol>\n\n\n\n<ol start=\"2\">\n<li># of Eras Tour shows within each city \u2013 15%&nbsp;<\/li>\n<\/ol>\n\n\n\n<ol start=\"3\">\n<li>Google Search Volumes (Ahrefs) &#8211; 10%&nbsp;\n<ul>\n<li>Searches including: \u2018Taylor Swift + city\u2019 and \u2018Taylor Swift + stadium\u2019&nbsp;&nbsp;<\/li>\n<\/ul>\n<\/li>\n<\/ol>\n\n\n\n<ol start=\"4\">\n<li># of TikTok posts (TikTok) &#8211; 20%\u00a0\n<ul>\n<li>Searches including: \u2018#city + TS + The Eras Tour\u2019, \u2018#city + Eras Tour\u2019<\/li>\n<\/ul>\n<\/li>\n<\/ol>\n\n\n\n<ol start=\"5\">\n<li># of Facebook group members in dedicated Taylor Swift groups (Facebook) &#8211; 20%&nbsp;<\/li>\n<\/ol>\n\n\n\n<ol start=\"6\">\n<li># of Taylor Swift themed events (Facebook and Eventbrite) &#8211; 5%&nbsp;<\/li>\n<\/ol>\n\n\n\n<p>Each city was then scored on a scale of 0-100 to discover which cities have the most Swifties per capita.&nbsp;&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Fair use<\/h2>\n\n\n\n<p>Feel free to use the data or visuals on this page for non-commercial purposes. Please be sure to include proper attribution linking back to this page to give credit to the authors.&nbsp;<\/p>\n\n\n\n<p>For any press questions, please contact rhiannon.odonohoe[at]casino.org&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>It\u2019s me, hi, I\u2019m a Swiftie, it\u2019s me! With 53% of Americans identifying as Taylor Swift fans and 4.35 million&nbsp;&#8230;<\/p>\n","protected":false},"author":98,"featured_media":39003,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[25],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>US Cities with the Most Swifties Per Capita<\/title>\n<meta name=\"description\" content=\"It&#039;s me, hi, I&#039;m a Swiftie, it&#039;s me! 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