Win Place Show<\/a> pilot with the Kentucky Lottery. That 90-day trial, which concluded in June, saw EquiLottery sell tickets in 45 retailers in the state.<\/p>\nFor a $2 ticket, bettors got the numbers of three horses in the featured race for that day. Just like a trifecta, bettors won if the numbers matched the first three finishers in order. The game featured an online component allowing the bettor to watch the race from a mobile app.<\/p>\n
Talks with MLB officials began before Win Place Show was launched.<\/p>\n
\u201cIt was never explicitly stated, but certainly the fact that we did meet and exceed our financial goals with the big Kentucky Lottery pilot for Win Place Show was very helpful in moving things forward,\u201d Cummings said.<\/p>\n
Besides MLB and horse racing, EquiLottery has also produced an auto racing game in conjunction with Speedway Motorsports. Similar to Win Place Show, Car Cash would allow bettors to buy a quick pick ticket with three randomly selected entries. If their ticket matches the top three finishers in the race, they would win a top prize estimated at $50,000.<\/p>\n","protected":false},"excerpt":{"rendered":"
EquiLottery Games CEO Brad Cummings believes the new lottery draw game his company has developed in partnership with Major League Baseball (MLB) will hit a home run. \u201cPretty cool, isn\u2019t it? It\u2019s certainly exceeded my expectation when we started this thing 10 years ago,\u201d Cummings told Casino.org this week. The two organizations announced a multi-year […]<\/p>\n","protected":false},"author":45,"featured_media":114894,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[13699,16],"tags":[],"acf":[],"yoast_head":"\n
MLB Partners with Lottery Tech Company to Offer Baseball-Themed Game<\/title>\n\n\n\n\n\n\n\n\n\n\n\n\n\t\n\t\n\t\n\n\n\n\n\n\t\n\t\n\t\n