{"id":125967,"date":"2020-02-03T17:46:42","date_gmt":"2020-02-04T01:46:42","guid":{"rendered":"https:\/\/www.casino.org\/news\/?p=125967"},"modified":"2020-02-25T12:45:42","modified_gmt":"2020-02-25T20:45:42","slug":"ea-hits-1-billion-in-microtransactions-slapped-with-lawsuit-over-fifa-20","status":"publish","type":"post","link":"https:\/\/www.casino.org\/news\/ea-hits-1-billion-in-microtransactions-slapped-with-lawsuit-over-fifa-20\/","title":{"rendered":"EA Hits Almost $1 Billion in Microtransactions, Gets Slapped with Lawsuit Over FIFA 20 Team Packs"},"content":{"rendered":"

FIFA 20 publisher Electronic Arts<\/a> (EA) announced in a financial briefing late last week it had made nearly $1 billion from microtransactions alone in the quarter that ended Dec 31.<\/p>\n

\"FIFA
Two French gamers have been plowing hundreds of euros hoping to get soccer legends like Zinedine Zidane (pictured here on FIFA 20 cover artwork), but are ending up with a bunch of players they have never heard of. (Image: Electronic Arts)<\/figcaption><\/figure>\n

That was an \u201call-time high\u201d for the Redwood City, California-based video-games company, and a 27 percent increase on the previous year.<\/p>\n

Much of that growth can be attributed to the launch last September of FIFA 20, which EA said was the number-one most-engaged title in the company\u2019s subscription services.<\/p>\n

But two lawsuits recently filed with French prosecutors highlights just how much EA has to lose should lawmakers and regulators heed calls to ban the loot-box-style transactions.<\/p>\n

For the uninitiated, a loot box is a virtual item that can be redeemed to obtain a random selection of other virtual items. These include weapons, armor or customization of avatars. Players buy or gain the boxes during play, and then can buy keys to redeem them. The box contents are unknown at the time of purchase.<\/p>\n

French sports daily L\u2019Equipe<\/em> reports the new suits focus specifically on FIFA 20\u2019s Ultimate Team mode. Here, gamers can spend real money to buy a type of loot box known as FUT packs, which offer randomized chances to unlock rare and legendary players to assemble an ultimate soccer squad.<\/p>\n

Kostas Who?<\/strong><\/h2>\n

But Paris-based lawyers Karim Morand-Lahouazi and Victor Zagury — respectively representing two separate clients — argue that Ultimate Team is nothing more than a gambling game, and a stingy one at that.<\/p>\n

\u201cBuying packs is nothing more than a bet. The logic of a casino has entered their homes,\u201d Zagury told L’Equipe.<\/em><\/p>\n

Ultimate Team sells gamers the dream of building a team filled with soccer icons like Pele, Maradona, Zinedine Zidane and George Best. But after spending \u20ac600 ($663) in five months, the best player Zagury\u2019s client had acquired was Greece and Napoli defender Kostas Manolas, who he had never heard of.<\/p>\n

The client, a 32-year-old driver, said he had fallen behind with his rent payments because of his addiction to the game.<\/p>\n

The developers of this game mode have created an illusionary and particularly addictive system,\u201d explained Zagury. \u201cToday, an 11 or 12-year-old can, without restriction, play FUT and spend money because there is no parental control system in this mode.\u201d<\/p><\/blockquote>\n

The suits are requesting the games be classified as gambling under French law and that EA publish the algorithms behind the loot-boxes’ mechanisms.<\/p>\n

Banned in Belgium, Holland… Where Next?<\/strong><\/h2>\n

EA strongly denies that the mechanisms are a form of gambling. But the company was forced to modify its FIFA games in Belgium<\/a> after that country\u2019s regulator said the paid loot-box system constituted \u201ca game of chance in the sense of the Gaming and Betting Act\u201d in that players would pay money for a shot at winning desirable in-game items, with the prize being\u00a0determined by chance.<\/p>\n

Holland has taken a similar line, and others may follow suit. The UK Gambling Commission said in June that the FIFA\u2019s loot boxes did not constitute gambling because there was no way to monetize the prize.<\/p>\n

But earlier this month, Claire Murdoch, the director of the UK\u2019s National Health Service, said loot boxes in general were \u201csetting kids up for addiction by teaching them to gamble.”<\/p>\n

In the US, the Federal Trade Commission is also looking into the legal and ethical dimensions of loot boxes, as are regulators across the world.<\/p>\n","protected":false},"excerpt":{"rendered":"

FIFA 20 publisher Electronic Arts (EA) announced in a financial briefing late last week it had made nearly $1 billion from microtransactions alone in the quarter that ended Dec 31. That was an \u201call-time high\u201d for the Redwood City, California-based video-games company, and a 27 percent increase on the previous year. Much of that growth […]<\/p>\n","protected":false},"author":36,"featured_media":125968,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[3312,60],"tags":[],"acf":[],"yoast_head":"\nEA Hits $1 Billion in Microtransactions, Slapped with Lawsuit Over FIFA 20<\/title>\n<meta name=\"description\" content=\"FIFA 20 FUT Packs help Electronic Arts rake in almost $1 billion per quarter from loot boxes. But French lawsuits threaten EA record figures.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.casino.org\/news\/ea-hits-1-billion-in-microtransactions-slapped-with-lawsuit-over-fifa-20\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"EA Hits $1 Billion in Microtransactions, Slapped with Lawsuit Over FIFA 20\" \/>\n<meta property=\"og:description\" content=\"FIFA 20 FUT Packs help Electronic Arts rake in almost $1 billion per quarter from loot boxes. But French lawsuits threaten EA record figures.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.casino.org\/news\/ea-hits-1-billion-in-microtransactions-slapped-with-lawsuit-over-fifa-20\/\" \/>\n<meta property=\"og:site_name\" content=\"Casino.org\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Casino.OrgNews\" \/>\n<meta property=\"article:published_time\" content=\"2020-02-04T01:46:42+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-02-25T20:45:42+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.casino.org\/news\/wp-content\/uploads\/2020\/02\/zine.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"675\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Philip Conneller\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@casinoorgphilc\" \/>\n<meta name=\"twitter:site\" content=\"@Casino_Org\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Philip Conneller\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.casino.org\/news\/ea-hits-1-billion-in-microtransactions-slapped-with-lawsuit-over-fifa-20\/\",\"url\":\"https:\/\/www.casino.org\/news\/ea-hits-1-billion-in-microtransactions-slapped-with-lawsuit-over-fifa-20\/\",\"name\":\"EA Hits $1 Billion in Microtransactions, Slapped with Lawsuit Over FIFA 20\",\"isPartOf\":{\"@id\":\"https:\/\/www.casino.org\/news\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.casino.org\/news\/ea-hits-1-billion-in-microtransactions-slapped-with-lawsuit-over-fifa-20\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.casino.org\/news\/ea-hits-1-billion-in-microtransactions-slapped-with-lawsuit-over-fifa-20\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.casino.org\/news\/wp-content\/uploads\/2020\/02\/zine.jpg\",\"datePublished\":\"2020-02-04T01:46:42+00:00\",\"dateModified\":\"2020-02-25T20:45:42+00:00\",\"author\":{\"@id\":\"https:\/\/www.casino.org\/news\/#\/schema\/person\/58769b72851c8cf117fb58ca150ebf8b\"},\"description\":\"FIFA 20 FUT Packs help Electronic Arts rake in almost $1 billion per quarter from loot boxes. But French lawsuits threaten EA record figures.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.casino.org\/news\/ea-hits-1-billion-in-microtransactions-slapped-with-lawsuit-over-fifa-20\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.casino.org\/news\/ea-hits-1-billion-in-microtransactions-slapped-with-lawsuit-over-fifa-20\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.casino.org\/news\/ea-hits-1-billion-in-microtransactions-slapped-with-lawsuit-over-fifa-20\/#primaryimage\",\"url\":\"https:\/\/www.casino.org\/news\/wp-content\/uploads\/2020\/02\/zine.jpg\",\"contentUrl\":\"https:\/\/www.casino.org\/news\/wp-content\/uploads\/2020\/02\/zine.jpg\",\"width\":1200,\"height\":675,\"caption\":\"Two French gamers have been plowing hundreds of euros hoping to get soccer legends like Zinedine Zidane (pictured here on FIFA 20 cover artwork) but are ending up with a bunch of players they have never heard of. (Image: Electronic Arts)\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.casino.org\/news\/ea-hits-1-billion-in-microtransactions-slapped-with-lawsuit-over-fifa-20\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"News\",\"item\":\"https:\/\/www.casino.org\/news\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"eSports\",\"item\":\"https:\/\/www.casino.org\/news\/esports\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"EA Hits Almost $1 Billion in Microtransactions, Gets Slapped with Lawsuit Over FIFA 20 Team Packs\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.casino.org\/news\/#website\",\"url\":\"https:\/\/www.casino.org\/news\/\",\"name\":\"Casino.org\",\"description\":\"Latest Casino and Gaming News\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.casino.org\/news\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.casino.org\/news\/#\/schema\/person\/58769b72851c8cf117fb58ca150ebf8b\",\"name\":\"Philip Conneller\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.casino.org\/news\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/www.casino.org\/news\/wp-content\/uploads\/2023\/03\/cropped-5-1-96x96.png\",\"contentUrl\":\"https:\/\/www.casino.org\/news\/wp-content\/uploads\/2023\/03\/cropped-5-1-96x96.png\",\"caption\":\"Philip Conneller\"},\"description\":\"In Philip Conneller\u2019s eight years with Casino.org, he has covered the gaming industry from Las Vegas to Macau and everything in between. He currently focuses his coverage on gaming law, white-collar crime, global money laundering, tribal gaming, politics, and regulation. Philip was the original features editor for poker\u2019s Bluff Magazine and editor for Bluff Europe, which he helped launch. His writing has also been featured in ESPN, Forbes, Time Out, The Sun, and The Daily Star, as well as iGaming Business, eGaming Review, and numerous other industry news and tech websites. His news stories for Casino.org\/news have been linked by The Washington Post, The Daily Mail, People Magazine, and Jimmy Fallon's Tonight Show, among many others. Philip once won $20,000 with 7-2 off-suit. He has been reprimanded for unwittingly playing Elton John\u2019s piano on two separate occasions on both sides of the Atlantic. He became a writer because he is a lousy pianist. Philip lives outside London with his wife and children, where he spends his time agonizing about Arsenal FC. Contact Philip at philip.conneller@casino.org.\",\"sameAs\":[\"https:\/\/muckrack.com\/philip-conneller\",\"https:\/\/www.linkedin.com\/in\/philip-conneller-1495a48\/?originalSubdomain=uk\",\"https:\/\/x.com\/casinoorgphilc\"],\"url\":\"https:\/\/www.casino.org\/news\/author\/phillip-conneller\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"EA Hits $1 Billion in Microtransactions, Slapped with Lawsuit Over FIFA 20","description":"FIFA 20 FUT Packs help Electronic Arts rake in almost $1 billion per quarter from loot boxes. But French lawsuits threaten EA record figures.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.casino.org\/news\/ea-hits-1-billion-in-microtransactions-slapped-with-lawsuit-over-fifa-20\/","og_locale":"en_US","og_type":"article","og_title":"EA Hits $1 Billion in Microtransactions, Slapped with Lawsuit Over FIFA 20","og_description":"FIFA 20 FUT Packs help Electronic Arts rake in almost $1 billion per quarter from loot boxes. But French lawsuits threaten EA record figures.","og_url":"https:\/\/www.casino.org\/news\/ea-hits-1-billion-in-microtransactions-slapped-with-lawsuit-over-fifa-20\/","og_site_name":"Casino.org","article_publisher":"https:\/\/www.facebook.com\/Casino.OrgNews","article_published_time":"2020-02-04T01:46:42+00:00","article_modified_time":"2020-02-25T20:45:42+00:00","og_image":[{"width":1200,"height":675,"url":"https:\/\/www.casino.org\/news\/wp-content\/uploads\/2020\/02\/zine.jpg","type":"image\/jpeg"}],"author":"Philip Conneller","twitter_card":"summary_large_image","twitter_creator":"@casinoorgphilc","twitter_site":"@Casino_Org","twitter_misc":{"Written by":"Philip Conneller","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.casino.org\/news\/ea-hits-1-billion-in-microtransactions-slapped-with-lawsuit-over-fifa-20\/","url":"https:\/\/www.casino.org\/news\/ea-hits-1-billion-in-microtransactions-slapped-with-lawsuit-over-fifa-20\/","name":"EA Hits $1 Billion in Microtransactions, Slapped with Lawsuit Over FIFA 20","isPartOf":{"@id":"https:\/\/www.casino.org\/news\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.casino.org\/news\/ea-hits-1-billion-in-microtransactions-slapped-with-lawsuit-over-fifa-20\/#primaryimage"},"image":{"@id":"https:\/\/www.casino.org\/news\/ea-hits-1-billion-in-microtransactions-slapped-with-lawsuit-over-fifa-20\/#primaryimage"},"thumbnailUrl":"https:\/\/www.casino.org\/news\/wp-content\/uploads\/2020\/02\/zine.jpg","datePublished":"2020-02-04T01:46:42+00:00","dateModified":"2020-02-25T20:45:42+00:00","author":{"@id":"https:\/\/www.casino.org\/news\/#\/schema\/person\/58769b72851c8cf117fb58ca150ebf8b"},"description":"FIFA 20 FUT Packs help Electronic Arts rake in almost $1 billion per quarter from loot boxes. But French lawsuits threaten EA record figures.","breadcrumb":{"@id":"https:\/\/www.casino.org\/news\/ea-hits-1-billion-in-microtransactions-slapped-with-lawsuit-over-fifa-20\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.casino.org\/news\/ea-hits-1-billion-in-microtransactions-slapped-with-lawsuit-over-fifa-20\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.casino.org\/news\/ea-hits-1-billion-in-microtransactions-slapped-with-lawsuit-over-fifa-20\/#primaryimage","url":"https:\/\/www.casino.org\/news\/wp-content\/uploads\/2020\/02\/zine.jpg","contentUrl":"https:\/\/www.casino.org\/news\/wp-content\/uploads\/2020\/02\/zine.jpg","width":1200,"height":675,"caption":"Two French gamers have been plowing hundreds of euros hoping to get soccer legends like Zinedine Zidane (pictured here on FIFA 20 cover artwork) but are ending up with a bunch of players they have never heard of. (Image: Electronic Arts)"},{"@type":"BreadcrumbList","@id":"https:\/\/www.casino.org\/news\/ea-hits-1-billion-in-microtransactions-slapped-with-lawsuit-over-fifa-20\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"News","item":"https:\/\/www.casino.org\/news\/"},{"@type":"ListItem","position":2,"name":"eSports","item":"https:\/\/www.casino.org\/news\/esports\/"},{"@type":"ListItem","position":3,"name":"EA Hits Almost $1 Billion in Microtransactions, Gets Slapped with Lawsuit Over FIFA 20 Team Packs"}]},{"@type":"WebSite","@id":"https:\/\/www.casino.org\/news\/#website","url":"https:\/\/www.casino.org\/news\/","name":"Casino.org","description":"Latest Casino and Gaming News","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.casino.org\/news\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.casino.org\/news\/#\/schema\/person\/58769b72851c8cf117fb58ca150ebf8b","name":"Philip Conneller","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.casino.org\/news\/#\/schema\/person\/image\/","url":"https:\/\/www.casino.org\/news\/wp-content\/uploads\/2023\/03\/cropped-5-1-96x96.png","contentUrl":"https:\/\/www.casino.org\/news\/wp-content\/uploads\/2023\/03\/cropped-5-1-96x96.png","caption":"Philip Conneller"},"description":"In Philip Conneller\u2019s eight years with Casino.org, he has covered the gaming industry from Las Vegas to Macau and everything in between. He currently focuses his coverage on gaming law, white-collar crime, global money laundering, tribal gaming, politics, and regulation. Philip was the original features editor for poker\u2019s Bluff Magazine and editor for Bluff Europe, which he helped launch. His writing has also been featured in ESPN, Forbes, Time Out, The Sun, and The Daily Star, as well as iGaming Business, eGaming Review, and numerous other industry news and tech websites. His news stories for Casino.org\/news have been linked by The Washington Post, The Daily Mail, People Magazine, and Jimmy Fallon's Tonight Show, among many others. Philip once won $20,000 with 7-2 off-suit. He has been reprimanded for unwittingly playing Elton John\u2019s piano on two separate occasions on both sides of the Atlantic. He became a writer because he is a lousy pianist. Philip lives outside London with his wife and children, where he spends his time agonizing about Arsenal FC. Contact Philip at philip.conneller@casino.org.","sameAs":["https:\/\/muckrack.com\/philip-conneller","https:\/\/www.linkedin.com\/in\/philip-conneller-1495a48\/?originalSubdomain=uk","https:\/\/x.com\/casinoorgphilc"],"url":"https:\/\/www.casino.org\/news\/author\/phillip-conneller\/"}]}},"_links":{"self":[{"href":"https:\/\/www.casino.org\/news\/wp-json\/wp\/v2\/posts\/125967"}],"collection":[{"href":"https:\/\/www.casino.org\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.casino.org\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.casino.org\/news\/wp-json\/wp\/v2\/users\/36"}],"replies":[{"embeddable":true,"href":"https:\/\/www.casino.org\/news\/wp-json\/wp\/v2\/comments?post=125967"}],"version-history":[{"count":0,"href":"https:\/\/www.casino.org\/news\/wp-json\/wp\/v2\/posts\/125967\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.casino.org\/news\/wp-json\/wp\/v2\/media\/125968"}],"wp:attachment":[{"href":"https:\/\/www.casino.org\/news\/wp-json\/wp\/v2\/media?parent=125967"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.casino.org\/news\/wp-json\/wp\/v2\/categories?post=125967"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.casino.org\/news\/wp-json\/wp\/v2\/tags?post=125967"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}