{"id":225602,"date":"2022-08-09T13:16:59","date_gmt":"2022-08-09T18:16:59","guid":{"rendered":"https:\/\/www.casino.org\/news\/?p=225602"},"modified":"2022-08-09T15:34:22","modified_gmt":"2022-08-09T20:34:22","slug":"betr-applies-for-online-sports-betting-license-in-ohio-according-to-records","status":"publish","type":"post","link":"https:\/\/www.casino.org\/news\/betr-applies-for-online-sports-betting-license-in-ohio-according-to-records\/","title":{"rendered":"Betr Applies for Online Sports Betting License in Ohio, According to Records"},"content":{"rendered":"

Ohio will be the first state Betr will venture into. This was revealed just one day after Jake Paul and Joey Levy announced their new sports wagering company that focuses on micro-betting.<\/p>\n

\"Joey<\/a>
Joey Levy, left, and Jake Paul show off their matching tattoos with the Betr logo. The two men unveiled Betr on Monday, and a check of records indicates that the Miami-based company has applied for an online license in Ohio. (Image: Joey Levy\/Medium<\/em>)<\/figcaption><\/figure>\n

Information from Florida Funders — a venture capital firm involved in the $50 million investment in the startup<\/a> — and the state of Ohio shows that Betr initially started as Instabet.<\/p>\n

\n

Under Instabet, the company filed for a license (see image below) to operate as a mobile management services provider (MMSP) in Ohio on July 15. That was the deadline for most MMSPs to apply to the Ohio Casino Control Commission (OCCC) and be able to launch for certain on Jan. 1, 2023, if state officials approve their application.<\/p>\n<\/div>\n

Instabet is also the name of a Mexico City-based online sports betting operator that focuses on the Latin American region. Its website states it does not accept wagers from the US.<\/p>\n

It\u2019s unclear if there\u2019s any connection between Instabet and Miami-based Betr, or if there were any discussions between the companies.<\/p>\n

In a press release announcing its launch, Betr said it had market access agreements in place in several states and would announce those soon. A message to Betr representatives was not immediately returned on Tuesday.<\/p>\n

\"Ohio<\/a>
Snapshot of the Ohio eLicense Portal showing Instabet, a previous name for Betr, has applied for an online sports betting license in Ohio. (Image: eLicense.Ohio.gov)<\/figcaption><\/figure>\n

What is Betr?<\/h2>\n

On its website, Florida Funders<\/a> called Levy and Paul\u2019s company the first business-to-consumer \u201csports betting company focused on unbundling micro-betting.\u201d Micro-betting is the name some in the gaming industry have given to in-game sports betting opportunities that focus on the outcome of a specific play or possession.<\/p>\n

\n

This will solve the industry\u2019s user experience problem, enabling the mass market of ~150M sports fans in the US to participate in micro-betting,\u201d Florida Funders description states. \u201cInstabet will be the consumer company, product, and brand associated with simple, intuitive, instant gratification-rooted sports betting user experiences.\u201d<\/p>\n<\/blockquote>\n

Among those who participated in the investment rounds were several NFL players, rapper Travis Scott, and individuals who own stakes in the San Francisco 49ers, Boston Celtics, and Miami Marlins.<\/p>\n

Florida Funders also noted that the company \u201creceived a favorable technology license\u201d from Simplebet, which Levy helped establish as a B2B micro-betting venture four years ago.<\/p>\n

Enter, Micro-betting<\/h2>\n

In a post on Medium<\/a><\/i> Monday explaining why he launched Betr with Paul, Levy said sports betting has not changed much since the Supreme Court\u2019s repeal of The Professional and Amateur Sports Protection Act of 1992 (PASPA) opened the door to all states to license and regulate the product. He noted that DraftKings has offered products developed by Simplebet. However, it\u2019s just a feature, and not part of a standalone product.<\/p>\n

\n

If we are to believe that micro-betting will be the predominant way people bet on sports in the US, then someone should launch the world\u2019s first micro-betting focused app,\u201d <\/strong>Levy said. \u201cThis is why we are starting Betr.\u201d<\/strong><\/p>\n<\/blockquote>\n

Besides the sports betting operation, Betr will also include a media division and will produce original content. That includes a weekly streaming show by Paul, a noted social media influencer and professional boxer. Paul, a Cleveland native, can reach more than 70 million people through various social media platforms, with many of his followers in the Gen Z demographic. The oldest members of that population are just now reaching the age to bet on sports legally.<\/p>\n

21 Online Sports Betting Operators Apply in Ohio<\/h2>\n

Betr is one of 21 companies that have filed for online sports betting licenses in Ohio<\/a>. According to the state law, online operators must partner with an Ohio business, and preference is given to the state\u2019s casinos, racinos, and professional sports teams.<\/p>\n

Betr\u2019s partner is the HOF Village, a multipurpose development complex in Canton built around the Pro Football Hall of Fame.<\/p>\n","protected":false},"excerpt":{"rendered":"

Ohio will be the first state Betr will venture into. This was revealed just one day after Jake Paul and Joey Levy announced their new sports wagering company that focuses on micro-betting. Information from Florida Funders — a venture capital firm involved in the $50 million investment in the startup — and the state of […]<\/p>\n","protected":false},"author":45,"featured_media":225603,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[33810,1074],"tags":[82234,82232,82253,81911,80968],"acf":[],"yoast_head":"\nRecord Search Shows Betr Seeks Online Sports Betting License in Ohio<\/title>\n<meta name=\"description\" content=\"Betr filed for the online sports betting license in Ohio under the name Instabet. It's one of 21 companies seeking to operate in the state\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.casino.org\/news\/betr-applies-for-online-sports-betting-license-in-ohio-according-to-records\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Record Search Shows Betr Seeks Online Sports Betting License in Ohio\" \/>\n<meta property=\"og:description\" content=\"Betr filed for the online sports betting license in Ohio under the name Instabet. It's one of 21 companies seeking to operate in the state\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.casino.org\/news\/betr-applies-for-online-sports-betting-license-in-ohio-according-to-records\/\" \/>\n<meta property=\"og:site_name\" content=\"Casino.org\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Casino.OrgNews\" \/>\n<meta property=\"article:published_time\" content=\"2022-08-09T18:16:59+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-08-09T20:34:22+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.casino.org\/news\/wp-content\/uploads\/2022\/08\/Betr_tattoos.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1400\" \/>\n\t<meta property=\"og:image:height\" content=\"1000\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Steve Bittenbender\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@Casino_Org\" \/>\n<meta name=\"twitter:site\" content=\"@Casino_Org\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Steve Bittenbender\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.casino.org\/news\/betr-applies-for-online-sports-betting-license-in-ohio-according-to-records\/\",\"url\":\"https:\/\/www.casino.org\/news\/betr-applies-for-online-sports-betting-license-in-ohio-according-to-records\/\",\"name\":\"Record Search Shows Betr Seeks Online Sports Betting License in Ohio\",\"isPartOf\":{\"@id\":\"https:\/\/www.casino.org\/news\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.casino.org\/news\/betr-applies-for-online-sports-betting-license-in-ohio-according-to-records\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.casino.org\/news\/betr-applies-for-online-sports-betting-license-in-ohio-according-to-records\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.casino.org\/news\/wp-content\/uploads\/2022\/08\/Betr_tattoos.jpg\",\"datePublished\":\"2022-08-09T18:16:59+00:00\",\"dateModified\":\"2022-08-09T20:34:22+00:00\",\"author\":{\"@id\":\"https:\/\/www.casino.org\/news\/#\/schema\/person\/eb30e765d812fc9b38b333f8d13068b2\"},\"description\":\"Betr filed for the online sports betting license in Ohio under the name Instabet. It's one of 21 companies seeking to operate in the state\",\"breadcrumb\":{\"@id\":\"https:\/\/www.casino.org\/news\/betr-applies-for-online-sports-betting-license-in-ohio-according-to-records\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.casino.org\/news\/betr-applies-for-online-sports-betting-license-in-ohio-according-to-records\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.casino.org\/news\/betr-applies-for-online-sports-betting-license-in-ohio-according-to-records\/#primaryimage\",\"url\":\"https:\/\/www.casino.org\/news\/wp-content\/uploads\/2022\/08\/Betr_tattoos.jpg\",\"contentUrl\":\"https:\/\/www.casino.org\/news\/wp-content\/uploads\/2022\/08\/Betr_tattoos.jpg\",\"width\":1400,\"height\":1000,\"caption\":\"Betr co-founders Joey Levy (left) and Jake Paul. The company announced a new $15 million funding round that values it at $375 million. (Image: Joey Levy\/Medium)\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.casino.org\/news\/betr-applies-for-online-sports-betting-license-in-ohio-according-to-records\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"News\",\"item\":\"https:\/\/www.casino.org\/news\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Gaming Business\",\"item\":\"https:\/\/www.casino.org\/news\/gaming-business\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Betr Applies for Online Sports Betting License in Ohio, According to Records\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.casino.org\/news\/#website\",\"url\":\"https:\/\/www.casino.org\/news\/\",\"name\":\"Casino.org\",\"description\":\"Latest Casino and Gaming News\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.casino.org\/news\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.casino.org\/news\/#\/schema\/person\/eb30e765d812fc9b38b333f8d13068b2\",\"name\":\"Steve Bittenbender\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.casino.org\/news\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/www.casino.org\/news\/wp-content\/uploads\/2023\/03\/cropped-7-1-96x96.png\",\"contentUrl\":\"https:\/\/www.casino.org\/news\/wp-content\/uploads\/2023\/03\/cropped-7-1-96x96.png\",\"caption\":\"Steve Bittenbender\"},\"description\":\"Steve Bittenbender covers Midwest and Gulport news for Casino.org. He also specializes in sports betting and horse racing. Steve is a veteran reporter and brings more than two decades of experience covering sports, business and politics. He joined Casino.org in 2019. Steve has also covered major collegiate and professional sports for the Associated Press and the Louisville Courier-Journal and is frequently featured on local network TV newscasts and podcasts for his horse racing business and legislative expertise. A Reuters contributor, he has also previously served as editor for Government Security News. Steve lives in Louisville, Kentucky -- the epicenter of the US horse racing industry -- with his wife and son. He is also an avid poker player, having learned from his uncle as a wholesome after-school pastime with cookies and milk. Contact Steve at stevebittenbender@casino.org.\",\"url\":\"https:\/\/www.casino.org\/news\/author\/steve-bittenbender\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Record Search Shows Betr Seeks Online Sports Betting License in Ohio","description":"Betr filed for the online sports betting license in Ohio under the name Instabet. It's one of 21 companies seeking to operate in the state","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.casino.org\/news\/betr-applies-for-online-sports-betting-license-in-ohio-according-to-records\/","og_locale":"en_US","og_type":"article","og_title":"Record Search Shows Betr Seeks Online Sports Betting License in Ohio","og_description":"Betr filed for the online sports betting license in Ohio under the name Instabet. It's one of 21 companies seeking to operate in the state","og_url":"https:\/\/www.casino.org\/news\/betr-applies-for-online-sports-betting-license-in-ohio-according-to-records\/","og_site_name":"Casino.org","article_publisher":"https:\/\/www.facebook.com\/Casino.OrgNews","article_published_time":"2022-08-09T18:16:59+00:00","article_modified_time":"2022-08-09T20:34:22+00:00","og_image":[{"width":1400,"height":1000,"url":"https:\/\/www.casino.org\/news\/wp-content\/uploads\/2022\/08\/Betr_tattoos.jpg","type":"image\/jpeg"}],"author":"Steve Bittenbender","twitter_card":"summary_large_image","twitter_creator":"@Casino_Org","twitter_site":"@Casino_Org","twitter_misc":{"Written by":"Steve Bittenbender","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.casino.org\/news\/betr-applies-for-online-sports-betting-license-in-ohio-according-to-records\/","url":"https:\/\/www.casino.org\/news\/betr-applies-for-online-sports-betting-license-in-ohio-according-to-records\/","name":"Record Search Shows Betr Seeks Online Sports Betting License in Ohio","isPartOf":{"@id":"https:\/\/www.casino.org\/news\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.casino.org\/news\/betr-applies-for-online-sports-betting-license-in-ohio-according-to-records\/#primaryimage"},"image":{"@id":"https:\/\/www.casino.org\/news\/betr-applies-for-online-sports-betting-license-in-ohio-according-to-records\/#primaryimage"},"thumbnailUrl":"https:\/\/www.casino.org\/news\/wp-content\/uploads\/2022\/08\/Betr_tattoos.jpg","datePublished":"2022-08-09T18:16:59+00:00","dateModified":"2022-08-09T20:34:22+00:00","author":{"@id":"https:\/\/www.casino.org\/news\/#\/schema\/person\/eb30e765d812fc9b38b333f8d13068b2"},"description":"Betr filed for the online sports betting license in Ohio under the name Instabet. It's one of 21 companies seeking to operate in the state","breadcrumb":{"@id":"https:\/\/www.casino.org\/news\/betr-applies-for-online-sports-betting-license-in-ohio-according-to-records\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.casino.org\/news\/betr-applies-for-online-sports-betting-license-in-ohio-according-to-records\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.casino.org\/news\/betr-applies-for-online-sports-betting-license-in-ohio-according-to-records\/#primaryimage","url":"https:\/\/www.casino.org\/news\/wp-content\/uploads\/2022\/08\/Betr_tattoos.jpg","contentUrl":"https:\/\/www.casino.org\/news\/wp-content\/uploads\/2022\/08\/Betr_tattoos.jpg","width":1400,"height":1000,"caption":"Betr co-founders Joey Levy (left) and Jake Paul. The company announced a new $15 million funding round that values it at $375 million. (Image: Joey Levy\/Medium)"},{"@type":"BreadcrumbList","@id":"https:\/\/www.casino.org\/news\/betr-applies-for-online-sports-betting-license-in-ohio-according-to-records\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"News","item":"https:\/\/www.casino.org\/news\/"},{"@type":"ListItem","position":2,"name":"Gaming Business","item":"https:\/\/www.casino.org\/news\/gaming-business\/"},{"@type":"ListItem","position":3,"name":"Betr Applies for Online Sports Betting License in Ohio, According to Records"}]},{"@type":"WebSite","@id":"https:\/\/www.casino.org\/news\/#website","url":"https:\/\/www.casino.org\/news\/","name":"Casino.org","description":"Latest Casino and Gaming News","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.casino.org\/news\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.casino.org\/news\/#\/schema\/person\/eb30e765d812fc9b38b333f8d13068b2","name":"Steve Bittenbender","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.casino.org\/news\/#\/schema\/person\/image\/","url":"https:\/\/www.casino.org\/news\/wp-content\/uploads\/2023\/03\/cropped-7-1-96x96.png","contentUrl":"https:\/\/www.casino.org\/news\/wp-content\/uploads\/2023\/03\/cropped-7-1-96x96.png","caption":"Steve Bittenbender"},"description":"Steve Bittenbender covers Midwest and Gulport news for Casino.org. He also specializes in sports betting and horse racing. Steve is a veteran reporter and brings more than two decades of experience covering sports, business and politics. He joined Casino.org in 2019. Steve has also covered major collegiate and professional sports for the Associated Press and the Louisville Courier-Journal and is frequently featured on local network TV newscasts and podcasts for his horse racing business and legislative expertise. A Reuters contributor, he has also previously served as editor for Government Security News. Steve lives in Louisville, Kentucky -- the epicenter of the US horse racing industry -- with his wife and son. He is also an avid poker player, having learned from his uncle as a wholesome after-school pastime with cookies and milk. Contact Steve at stevebittenbender@casino.org.","url":"https:\/\/www.casino.org\/news\/author\/steve-bittenbender\/"}]}},"_links":{"self":[{"href":"https:\/\/www.casino.org\/news\/wp-json\/wp\/v2\/posts\/225602"}],"collection":[{"href":"https:\/\/www.casino.org\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.casino.org\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.casino.org\/news\/wp-json\/wp\/v2\/users\/45"}],"replies":[{"embeddable":true,"href":"https:\/\/www.casino.org\/news\/wp-json\/wp\/v2\/comments?post=225602"}],"version-history":[{"count":0,"href":"https:\/\/www.casino.org\/news\/wp-json\/wp\/v2\/posts\/225602\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.casino.org\/news\/wp-json\/wp\/v2\/media\/225603"}],"wp:attachment":[{"href":"https:\/\/www.casino.org\/news\/wp-json\/wp\/v2\/media?parent=225602"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.casino.org\/news\/wp-json\/wp\/v2\/categories?post=225602"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.casino.org\/news\/wp-json\/wp\/v2\/tags?post=225602"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}