{"id":261548,"date":"2023-02-27T06:01:39","date_gmt":"2023-02-27T12:01:39","guid":{"rendered":"https:\/\/www.casino.org\/news\/?p=261548"},"modified":"2023-02-27T23:16:29","modified_gmt":"2023-02-28T05:16:29","slug":"new-york-gaming-commission-to-consider-restrictions-on-sports-betting-ads","status":"publish","type":"post","link":"https:\/\/www.casino.org\/news\/new-york-gaming-commission-to-consider-restrictions-on-sports-betting-ads\/","title":{"rendered":"New York Gaming Commission to Consider Restrictions on Sports Betting Ads"},"content":{"rendered":"

New York\u2019s gaming regulatory body may change its rules regarding online sports betting promotions and advertisements, and those could be approved as soon as Monday.<\/p>\n

\"DraftKings\"<\/a>
A DraftKings billboard appears in Times Square after the company went public in April 2020. The New York State Gaming Commission is scheduled to meet Monday to discuss possible new regulations regarding sports betting advertising. (Image: NASDAQ)<\/figcaption><\/figure>\n

Many of the 18 topics listed in a memo sent last week by Edmund Burns, general counsel for the New York State Gaming Commission (NYSGC), to commissioners deal with limiting exposure to individuals not old enough to place wagers through a licensed operator in the state. New York\u2019s minimum age to bet on sports is 21.<\/p>\n

\n

The proposed rule changes to ensure marketing materials aren’t designed to influence underage individuals include prohibiting the use of cartoon characters or featuring \u201centertainers or music that appeal primarily to\u201d that age group. Another rule would ban sports betting advertisements in higher education settings, including college newspapers, broadcast outlets, and campuses.<\/p>\n<\/div>\n

Sports betting operators may also be prohibited from describing or insinuating the activity \u201cas a rite of passage\u201d to becoming an adult.<\/p>\n

Online sports betting launched in New York in January 2022, and the state quickly became the top US market<\/a> based on handle and gross gaming revenue. The operators approved to offer online wagering in New York are Bally Bet, BetMGM, Bet Rivers, Caesars Sportsbook, DraftKings, FanDuel, PointsBet, Resorts World Bet, and WynnBET.<\/p>\n

Commissioners are scheduled to meet Monday at 1 pm ET to discuss the proposed rules and other gaming matters. The meeting will be available online<\/a>.<\/p>\n

New York’s Proposed Rules Inspired by Other States<\/h2>\n

The commission’s consideration comes as sports betting operators face accusations\u00a0of using predatory\u00a0tactics to land new customers. A New York congressman has proposed legislation to enact a federal ban<\/a> on sportsbook commercials and ads.<\/p>\n

In the memo, Burns noted the NYSGC got ideas for the new rules from several sources.<\/p>\n

\n

Elements of the proposal are derived from the American Gaming Association\u2019s Responsible Marketing Code for Sports Wagering, which is a private trade association\u2019s voluntary self-regulation code, and sports wagering advertising regulations from other states, such as Arizona, Massachusetts, Ohio, and Virginia,\u201d he wrote.<\/p>\n<\/blockquote>\n

Ohio rules ban advertising and promoting sports betting on college campuses, and earlier this month, that state\u2019s Casino Control Commission approved a $250K fine<\/a> against Penn Sports Interactive after its Barstool Sportsbook was promoted during a Barstool Sports College Football Show broadcasting from the University of Toledo.<\/p>\n

A rule banning advertising and marketing efforts on college campuses was of particular concern to NYSGC Chair Brian O’Dwyer, Burns said in the memo.<\/p>\n

A proposed rule modeled after a regulation established in Massachusetts would not allow endorsements for sports betting sites by anyone under the age of 21. Like the Massachusetts guideline, it does carve out an exception for professional athletes under that age.<\/p>\n

Responsible Gambling Rules Also Recommended<\/h2>\n

Other proposed New York sports betting regulations would seek to promote responsible gambling practices.<\/p>\n

Operators would be banned from using words or phrases \u201cfree,\u201d \u201ccost-free,\u201d or \u201cfree of risk\u201d in any promotion if the bettor must put up their own money first or suffer a loss. That, too, is similar to a rule in Ohio.<\/p>\n

Another rule would require operators to state the \u201cspecific dollar amount\u201d a bettor would need to wager in order to receive a free item or bonus. That amount must also be published in the same font and type as the amount of the credit or the value of the gift.<\/p>\n

\n

Regarding direct marketing, a proposed rule would require sports betting operators to \u201cclearly and conspicuously\u201d offer ways recipients can opt out of receiving similar materials in the future. Ads sent by email would need to include either an email address or a website link where recipients can submit their request to no longer receive such materials. Other direct marketing materials must have at least an email address, a website address, a physical mailing address, or a phone number in which to submit their request.<\/p>\n<\/div>\n

The proposed rule requests operators process the opt-out request \u201cas soon as practicable\u201d and adds that would need to be handled within 15 days of the date of the request.<\/p>\n

Sportsbooks also would be responsible for the \u201ccontent and conduct\u201d of all promotional materials and branding. That would include ads produced or published by an affiliate partnering with the operator.<\/p>\n","protected":false},"excerpt":{"rendered":"

New York\u2019s gaming regulatory body may change its rules regarding online sports betting promotions and advertisements, and those could be approved as soon as Monday. Many of the 18 topics listed in a memo sent last week by Edmund Burns, general counsel for the New York State Gaming Commission (NYSGC), to commissioners deal with limiting […]<\/p>\n","protected":false},"author":45,"featured_media":261549,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[13592,1074],"tags":[34,84120,80968],"acf":[],"yoast_head":"\nNY Gaming Commission to Discuss Sports Betting Ad Restrictions<\/title>\n<meta name=\"description\" content=\"The New York State Gaming Commission is scheduled to discuss new sports betting ad rules during its meeting on Monday.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.casino.org\/news\/new-york-gaming-commission-to-consider-restrictions-on-sports-betting-ads\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"NY Gaming Commission to Discuss Sports Betting Ad Restrictions\" \/>\n<meta property=\"og:description\" content=\"The New York State Gaming Commission is scheduled to discuss new sports betting ad rules during its meeting on Monday.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.casino.org\/news\/new-york-gaming-commission-to-consider-restrictions-on-sports-betting-ads\/\" \/>\n<meta property=\"og:site_name\" content=\"Casino.org\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Casino.OrgNews\" \/>\n<meta property=\"article:published_time\" content=\"2023-02-27T12:01:39+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-02-28T05:16:29+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.casino.org\/news\/wp-content\/uploads\/2023\/02\/mo_042420002.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"1012\" \/>\n\t<meta property=\"og:image:height\" content=\"675\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Steve Bittenbender\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@Casino_Org\" \/>\n<meta name=\"twitter:site\" content=\"@Casino_Org\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Steve Bittenbender\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.casino.org\/news\/new-york-gaming-commission-to-consider-restrictions-on-sports-betting-ads\/\",\"url\":\"https:\/\/www.casino.org\/news\/new-york-gaming-commission-to-consider-restrictions-on-sports-betting-ads\/\",\"name\":\"NY Gaming Commission to Discuss Sports Betting Ad Restrictions\",\"isPartOf\":{\"@id\":\"https:\/\/www.casino.org\/news\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.casino.org\/news\/new-york-gaming-commission-to-consider-restrictions-on-sports-betting-ads\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.casino.org\/news\/new-york-gaming-commission-to-consider-restrictions-on-sports-betting-ads\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.casino.org\/news\/wp-content\/uploads\/2023\/02\/mo_042420002.jpeg\",\"datePublished\":\"2023-02-27T12:01:39+00:00\",\"dateModified\":\"2023-02-28T05:16:29+00:00\",\"author\":{\"@id\":\"https:\/\/www.casino.org\/news\/#\/schema\/person\/eb30e765d812fc9b38b333f8d13068b2\"},\"description\":\"The New York State Gaming Commission is scheduled to discuss new sports betting ad rules during its meeting on Monday.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.casino.org\/news\/new-york-gaming-commission-to-consider-restrictions-on-sports-betting-ads\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.casino.org\/news\/new-york-gaming-commission-to-consider-restrictions-on-sports-betting-ads\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.casino.org\/news\/new-york-gaming-commission-to-consider-restrictions-on-sports-betting-ads\/#primaryimage\",\"url\":\"https:\/\/www.casino.org\/news\/wp-content\/uploads\/2023\/02\/mo_042420002.jpeg\",\"contentUrl\":\"https:\/\/www.casino.org\/news\/wp-content\/uploads\/2023\/02\/mo_042420002.jpeg\",\"width\":1012,\"height\":675,\"caption\":\"A DraftKings billboard appears at Times Square in New York City. 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