{"id":289468,"date":"2023-09-13T11:05:52","date_gmt":"2023-09-13T16:05:52","guid":{"rendered":"https:\/\/www.casino.org\/news\/?p=289468"},"modified":"2023-09-13T13:08:14","modified_gmt":"2023-09-13T18:08:14","slug":"free-slot-play-costs-casinos-estimated-37-2-billion","status":"publish","type":"post","link":"https:\/\/www.casino.org\/news\/free-slot-play-costs-casinos-estimated-37-2-billion\/","title":{"rendered":"Casinos Losing $37B to Outdated Free Slot Play Systems, CMS Firm Says"},"content":{"rendered":"
It\u2019s widely believed that casino operators prolifically print money. Still, the industry is missing out on massive potential profits due to outdated customer loyalty systems, creating significant lost opportunity costs attributable to free play on slot machines.<\/p>\n