{"id":43568,"date":"2017-01-09T15:09:01","date_gmt":"2017-01-09T23:09:01","guid":{"rendered":"https:\/\/www.casino.org\/news\/?p=43568"},"modified":"2017-01-09T15:09:45","modified_gmt":"2017-01-09T23:09:45","slug":"las-vegasization-name-game-macau-casinos-2017","status":"publish","type":"post","link":"https:\/\/www.casino.org\/news\/las-vegasization-name-game-macau-casinos-2017\/","title":{"rendered":"“Las Vegasization” Name of the Game for Macau Casinos in 2017"},"content":{"rendered":"
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“Las Vegasization” is a term coined by UNLV International Gaming Institute Executive Director Bo Bernhard that refers to casinos focusing on nongaming visitors in order to diversify their targeted demographic.<\/p>\n
It’s a concept based on the evolution of Sin City. What originated as a desert escape for gamblers and a gangster’s paradise, Las Vegas has emerged over time into a resort destination that is today geared towards casino patrons and general tourism alike.<\/p>\n